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WordJack Media Marketing Blog

Entering the Dragons’ Den – Tips to Prepare You for Some Free Media Coverage

Entering the Dragons’ Den – Tips to Prepare You for Some Free Media Coverage

Recently, one of our long-time clients, Blender Boyz, faced the Dragons on an episode of Dragons’ Den, which aired on Jan 25th on CBC Canada. For those in the USA and Australia, this is a similar format to Shark Tank, where entrepreneurs pitch their products or companies to potential investors, and the show gets a big TV audience that tunes in for the great business ideas, shrewd investor negotiations,...
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5 Ways to Get Quality Customer Feedback

5 Ways to Get Quality Customer Feedback

Analytics and data can provide all sorts of insights into what your customer base is looking for, but wouldn’t it be nice if your clients flat out told you what they wanted and thought? Enter customer feedback! Customer feedback helps you understand the “why” behind what people are doing and what they think your business is doing well or not so well. Not only that, but great comments can...
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Closing the Deal: Successfully Responding to Service Requests Online

Closing the Deal: Successfully Responding to Service Requests Online

When you’ve taken the time to create a website for your business, it’s likely that you hope to generate new business leads from your pages. With your SEO (Search Engine Optimization) boosting your online rankings and a fresh website explaining the services you have to offer, there is a good chance you’ll hear back from potential customers once they discover you have the services you need. So, what exactly...
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Our WordPress Administrator Shares 9 Tips for Securing Your WordPress Website

Our WordPress Administrator Shares 9 Tips for Securing Your WordPress Website

There’s nothing more unwelcome than a hack or attack on your WordPress site. Why would a hacker target me – I’m a local plumber in a small city?! We know it’s frustrating and totally painful to be the target of an attack. So much so that we recently appointed Dandy as our full-time WordPress Administrator – responsible for scanning, upgrading, cleaning and securing our clients’ WordPress sites. Yep –...
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Robot-Generated Calls From Google: How to Identify and Stop Spam Robocalls

Robot-Generated Calls From Google: How to Identify and Stop Spam Robocalls

Have you ever received a phone call (or a robocall) from someone claiming to work for Google, and they say they need you to update your business listing or ask you for other sensitive information, like passwords or credit card numbers? The call may sound official, but it’s a scam. If you receive a robocall claiming to be from Google, hang up immediately. Even if it says something like...
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WordJack Welcomes Another New Marketing Manager, Stefanie Richardson

WordJack Welcomes Another New Marketing Manager, Stefanie Richardson

Last but not least, we’d like to welcome our third new marketing manager in recent months, Stefanie Richardson! Check out this interview to learn a little more about her and her goals for her WordJack clients. Why did you decide to join the WordJack team? There comes a time when you are in search for something more – this was my time. I recently graduated with an honours in...
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