Launching a new business is an exciting but often overwhelming endeavor. If you’re just starting out and putting your web marketing plan in place to get noticed on the web, you’re probably wondering how long it will take to see results from these efforts.
For brand-new businesses that have a new domain, it typically takes Google around 6 months to start assigning preliminary rankings. But to truly see the full impact of your SEO efforts – think lead flow, consistent traffic, and visibility – it can take 12-18 months or more.
What’s with the wait? When it comes to new websites, Google is cautious. It can take time to build trust, authority, and a record of quality content and user engagement. Most older domains have brand signals, reviews, and backlinks that help them climb faster in the rankings. With a new business, you’re starting everything from scratch.
However, this doesn’t mean you have to sit back and wait without anything to do. You can jumpstart your lead generation efforts by running paid ads on Google and social media campaigns. These actions can give your new business immediate traffic while your organic efforts start to ramp up. While you do this, it’s a good idea to start building a strong foundation by doing the following:
- Publishing keyword-rich, helpful content on a regular basis
- Optimizing your website for mobile use and speed
- Setting up and filling out your Google Business Profile
- Collecting positive reviews from clients and customers
- Building citations and local backlinks
When it comes to SEO, patience is the key, but taking strategic action can make a big difference. With a smart mix of paid and organic strategies, your business can begin gaining traction as your long-term web presence grows simultaneously.
Fortunately, our team at WordJack Media is full of experts on the best ways to help you boost SEO and get seen online. Contact your Marketing Manager if you have any questions or would like to refine the strategy for your business.
