Hey – Wasn’t I on That Website the Other Day? A Guide to Retargeting.
What is frequency illusion? Ever noticed how you first learn something, then notice that “something” pop up again and again in the coming days?...
The Top 5 Elements Every Homepage Needs to Have
Any realtor will tell you that if you want to sell your house, your front yard better make a good impression. The same principle applies to your...
How Does Installing an SSL Certificate Upgrade Your Business Website’s Security?
As a small business owner, it is extremely important to understand and capitalize on a wide range of tools available to you to help maximize your...
Does Your Landing Page Stand Out Above the Fold? Follow These Tips! [infographic]
When we’re online, we “land” on various pages all the time. We click links on social media that redirect us to another page, or we use a search...
[Quick Tips] 5 Ways Google Calendar Can Help a Small Business Owner
At the end of a recent doctor’s appointment, I was told to talk to the receptionist on my way out and schedule a follow-up appointment. After we...